Leave a Message

Thank you for your message. We will be in touch with you shortly.

Pricing Your House Right Still Matters Today

Oriana Suarez August 14, 2023

Sellers

Pricing Your House Right Still Matters Today

Pricing Your House Right Still Matters Today

 

While we may not be in the same frenzy as the 'unicorn' years, it's important to recognize that well-priced homes are still commanding swift sales and multiple offers in the current market landscape. The scarcity of available properties continues to fuel demand. According to the National Association of Realtors (NAR), an impressive 76% of homes found buyers within a month, and in June alone, the average property attracted 3.5 offers.

To position yourself advantageously within this dynamic market, a real estate agent's expertise is indispensable. Only they possess the acumen required to accurately determine the ideal listing price for your home. Here's why getting the pricing right is paramount and what's at stake if you miss the mark in today's market.

The price you set for your house sends a message to potential buyers.

Striking the right balance is crucial. Setting the price too low could inadvertently cast doubts on your home's condition or raise suspicions about underlying issues. Additionally, undervaluing your property might leave you with diminished bargaining power in the future, impacting your financial prowess.

On the flip side, a steep price might discourage potential buyers from even considering a tour. This could lead to a stagnant listing that requires a subsequent price reduction, potentially signaling concern for some buyers. It's a delicate dance, as NerdWallet aptly puts it:

“Your house’s market debut is your first chance to attract a buyer and it’s important to get the pricing right. If your home is overpriced, you run the risk of buyers not seeing the listing . . . But price your house too low and you could end up leaving some serious money on the table. A bargain-basement price could also turn some buyers away, as they may wonder if there are any underlying problems with the house.”

 

Hitting the Bullseye: Pricing at Market Value

Think of pricing as a precision target. Your aim is to hit the bullseye – not too high, not too low, but aligned with market reality.

Fair pricing aligned with the market's pulse attracts a wider pool of interested buyers, often leading to multiple competitive offers. Quick sales remain a hallmark of well-priced homes. To get a high-level look into the potential downsides of over or underpricing your house and the perks that come with pricing it at market value, see the chart below:

Lean on a Professional’s Expertise to Price Your House Right

So why is an agent essential in finding the right price? Your local agent has the skill and the insight necessary to find the market value of your home. They’ll use their expertise to determine a realistic listing price by assessing:

  • The prices of recently sold homes
  • The current market conditions
  • The size and condition of your house
  • The location of your house

Don't Play Guessing Games with Your Home's Value.

Partner with one of our trusted real estate agents to ensure your listing resonates with today's market. Their expertise, backed by a free home valuation, can be the deciding factor between your house sitting stagnant or sparking a flurry of interest and offers. Get your free home valuation today! 

https://florostone.com/home-valuation 

Recent Blog Posts

Stay up to date on the latest real estate trends.

Hero image for Florostone Realty’s 2025 affordability guide, titled “How Much House Can You Afford in Different NJ Counties,” with a suburban New Jersey neighborhood in the background.

Buyers

How Much House Can You Afford in Different NJ Counties in 2025?

June 24, 2025

2025 Home Affordability Guide Across Union, Middlesex, Essex, and Bergen Counties

Cover graphic for Florostone Realty’s article titled “Best NJ Towns for NYC Commuters – 2025 Guide for Buyers,” featuring a city skyline with New Jersey and New York postage stamp illustrations.

Tips

Best NJ Towns for NYC Commuters: 2025 Guide for Buyers

June 18, 2025

Featuring Union, Middlesex, Essex & Bergen Counties

Florostone Realty title graphic with skyline and benches, introducing a 2025 seller roadmap for Union County homeowners preparing to sell their property.

Sellers

Selling Your Home in Union County, NJ? A 2025 Seller’s Roadmap from Florostone Realty

June 11, 2025

Your step-by-step guide to selling a home in Union County, NJ—covering pricing, preparation, marketing, and closing in today’s 2025 real estate market.

Florostone Realty banner promoting first-time homebuyer programs in Roselle Park, NJ with aerial view of residential neighborhood. Text overlay reads 'First-Time Homebuyer Programs in Roselle Park, NJ (2025 Update)

Buyers

First-Time Homebuyer Programs in Roselle Park, NJ

June 4, 2025

Why Roselle Park Is a Great Choice for First-Time Buyers

Beige background with minimalist line art of a house in the background. Foreground text reads: “Where to Buy a Home in New Jersey: A County-by-County Guide.” Clean, modern design with soft tones and elegant typography.

Buyers

Where Should You Buy a Home in NJ? A Guide to Union, Middlesex, Essex, and Bergen Counties

May 21, 2025

Explore the top neighborhoods and housing markets in Union, Middlesex, Essex, and Bergen Counties with insights from the experts at Florostone Realty.

Florostone Realty graphic showcasing real estate marketing services, illustrating home staging, client interaction, and property sales with the tagline 'Want to see how our marketing makes homes shine?

Sellers

How to Sell Your Home Fast in Union, Middlesex, Essex, and Bergen Counties

May 13, 2025

Florostone Realty's Proven Strategies for Maximizing Home Sales in New Jersey's Competitive Markets

Florostone Realty graphic listing 5 key tips for selling a home in Union County, NJ, including pricing strategies, curb appeal, professional photography, optimal listing timing, and partnering with a local expert.

Tips

Selling a Home in Union County, NJ? 5 Key Tips for a Successful Sale

May 7, 2025

Expert Tips to Sell Fast and Maximize Value in 2025

Tips

How to Generate a Steady Stream of Buyer and Seller Leads Without Cold Calling

March 29, 2025

From SEO and social media to email marketing and referrals, this blog breaks down the best strategies to attract and convert leads without picking up the phone.

Sellers

Should You Get a Pre-Listing Inspection Before Selling Your New Jersey Home?

March 15, 2025

Learn why a pre-listing inspection may be the smartest move before putting your house on the market!

LET’S CONNECT

We strive to become your go-to Real Estate Advisors. Book a free consultation today and let’s get started with a buying or selling plan for your home customized to your unique timeline.